Improv for Commercials
Online Group Class Description
Improv is the number one thing asked for when auditioning for commercials and looking for representation. But when commercials say "improv" they aren't looking for the kind you learn in improv or acting classes. That's why this four-week course will directly teach you the skills and secrets of how to use improv to start making money by booking commercials.*
Throughout the class we’ll cover:
How to use improv to showcase your own personality
Working on different types of commercials (spokesperson, two-person, solo spots, etc.)
Using improv to make the script/copy your own
How tone can inspire your improv within the spot
Audition prepping under a tight deadline
Using improv skills when the commercial only uses physicality and no dialogue
How to do self tapes when you don’t have time to find a reader
Class will include weekly mock auditions - these days 95% of all auditions are virtual,
so get comfortable in that setting here before it really counts!
No prior improv or acting training necessary.
Class Size: 10 students; everyone will get plenty of individual attention.
Length: Sessions run 2 hours each, and meet for 4 weeks over Zoom.
(* NOTE: This is not a class on how to do improv scenes, perform improv for stage, or learn improv for life skills- this is specifically how to use improv to get cast in commercials. For those other skills, see our Level 1 Improv classes)
The Teacher: Jenna Bryce Shaw
Jenna is a graduate from the American Academy of Dramatic Arts and was accepted into their third year Company. After she moved to New York where she joined TAPNY's sketch team and studied under Richard Kline for a year, she returned to Los Angeles and studied improv and sketch at Groundlings, UCB and was on an iO West sketch house team.
She's booked dozens of commercials in the last few years alone (Land O'Lakes, Dos Equis, Carvana, Xfinity, etc...) and some have even involved international travel. Jenna has an eleven year old pug named Arlene, too many sweaters, and is currently learning Bob Fosse choreography thanks to YouTube.